Salesforce Marketing Cloud Admin Job at Nexo, Bulgaria

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  • Nexo
  • Bulgaria

Job Description

Driving the next generation of wealth.

Digital assets are redefining how wealth is created, used, and transferred. Since 2018 at Nexo, we have been building the future model of financial wealth - dynamic, accessible, and designed for a new generation of forward-thinking investors.

But technology alone doesn’t drive progress. People do.

We are a team of builders, strategists, analysts, creatives, and operators united by a shared mindset: advancement. We move fast, think long term, and take ownership. We challenge ideas, not people. We value clarity over noise and impact over optics.

What makes Nexo different?

We shape industry trends. We rethink how wealth works and build solutions that reflect that belief.

That requires a certain kind of person.

You will thrive here when you think independently and act decisively, take ownership without waiting for permission, and care deeply about quality, long-term value, and disciplined execution. The people who succeed at Nexo bring analytical depth, sound judgment, and resilience - but also curiosity and the drive to keep improving.

This is an environment for people who want to lead, create, and elevate what already exists. If building what’s next excites you, you’ll feel at home at Nexo.

Official website: [nexo.com](

Your role:
  • Work with the Client Operations team and Marketing Cloud Product Owner to understand business requirements and translate them into technical solutions.
  • Configure, monitor, and troubleshoot customer journeys, automations, and system processes in Marketing Cloud.
  • Create and maintain Data Extensions, perform audience segmentation, and facilitate integration of customer data as per business requirements.
  • Consult Client Operations, Lifecycle, and Product teams on the best technical approach to campaign execution, automation design, and business requirements.
  • Support the deployment and configuration of new communication channels and channel capabilities within Marketing Cloud, in coordination with Client Operations and Marketing Cloud Product Owner.
  • Support A/B testing and experimentation by configuring test variants, audience splits, and measurement tracking within Marketing Cloud.
  • Make data-driven decisions to optimize campaign delivery and customer engagement.
  • Execute administrative functions, including user account maintenance and access management.
  • Create, maintain, and troubleshoot integration processes between Salesforce and other needed solutions.
  • Perform root cause analysis and resolution for all Marketing Cloud issues, including in collaboration with Marketing Cloud Support.
  • Regularly audit the email sender reputation and IP health.
  • Maintain technical documentation, manuals, and policies for all Marketing Cloud configurations.
What makes you stand out:
  • 3+ years of experience in a marketing automation role.
  • Experience with the Salesforce Marketing Cloud, including hands-on knowledge of Studios and Builders.
  • Good understanding of other Salesforce solutions (Sales & Service Cloud, Financial Service Cloud).
  • Understanding of agile practices and associated tools (Jira, Confluence, Slack, etc.)
  • Understanding of marketing KPIs and analytics.
  • Experience with basic HTML (for example, creating tables, links, and bolding)
  • Experience with AMPscript and SQL.
  • Excellent organization and prioritizing skills, with keen attention to detail.
  • Strong analytical and problem-solving skills, with an ability to develop creative solutions.
Nexo benefits:
  • Competitive and rewarding remuneration package.
  • Annual performance-based bonuses.
  • Comprehensive Learning Hub for continuous growth.
  • Hybrid work model: primarily office-based with scheduled home office flexibility.
  • A dynamic and inspiring environment with cutting-edge projects.
  • Career development opportunities in a global leader driving the next generation of wealth.
  • Customizable personal benefits package.
  • Wellness benefits include additional health insurance, all-access sports cards, team-wide sports activities, standing desks, and blue light glasses.
  • Parking and public transportation cards at preferential rates, plus free electric bikes.
  • Fresh fruits, snacks, and a well-stocked office kitchen.
  • Regular department team buildings and company-wide team buildings.

Job Tags

Full time, Work at office, Home office

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